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[vc_row][vc_column][vc_column_text] JEL Classification: M11; M21; M31. DOI: https:\/\/doi.org\/10.31521\/modecon.V18(2019)-17 [\/vc_column_text][vc_column_text] Mohylova\u00a0A.\u00a0Y., Doctor of Sciences (Economics), Professor, professor of the International Management and Marketing Department, Oles Honchar Dnipro National University, Ukraine ORCID ID: 0000-0002-8833-9505 Selivanova\u00a0K.\u00a0R., Master’s Degree Student, graduate student of the International Management and Marketing Department, Oles Honchar Dnipro National University, Ukraine ORCID ID: 0000-0002-1254-2013 e-mail:
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