{"id":12790,"date":"2020-01-11T13:04:25","date_gmt":"2020-01-11T11:04:25","guid":{"rendered":"https:\/\/modecon.mnau.edu.ua\/?p=12790"},"modified":"2020-02-13T16:02:28","modified_gmt":"2020-02-13T14:02:28","slug":"competitive-enterprise-development-strategy-as","status":"publish","type":"post","link":"https:\/\/modecon.mnau.edu.ua\/en\/competitive-enterprise-development-strategy-as\/","title":{"rendered":"Poliukhovych, M. Competitive Enterprise Development Strategy as a Modern Effective Management Tool"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]<\/p>\n\n\n\n
JEL Classification<\/strong>: L10; L11; M10; M11; M31.<\/span><\/td>\nDOI<\/b>: https:\/\/doi.org\/10.31521\/modecon.V18(2019)-21<\/a><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/vc_column_text][vc_column_text]<\/p>\n

Poliukhovych\u00a0M., <\/strong>Ph.D. Student (Economics), Department of Management and Business, Simon Kuznets Kharkiv National University of Economics, Kharkiv, Ukraine<\/p>\n

ORCID ID<\/strong>: 0000-0002-1813-5371<\/a>
\ne-mail<\/strong>:
marinopol@gmail.com<\/a><\/p>\n

Competitive Enterprise Development Strategy as a Modern Effective Management Tool<\/h2>\n

 <\/p>\n

Abstract. Introduction<\/strong>. The modern world requires all businesses to solve the most common problems, such as sustainable development and efficient operations, the existence of businesses and the prevention of bankruptcy. Business leaders are forced to look for better and more effective tools to solve problems very quickly, as sometimes they can occur quite suddenly. Therefore, to achieve the goals and objectives of the company, it is necessary to understand which types of strategies exist, what are the features of each of them, which strategies will be the best to solve a certain range of problems. In some cases, however, current conditions of development require combining several existing strategies and exploring the potential of such combinations, for example, to reduce time on making effective decisions.<\/p>\n

Purpose<\/strong>. The purpose of this study is to identify an effective management tool in the form of one strategy that combines the enterprise ability to develop and at the same time the maintenance of the company\u2019s position among competitors, as well as determine the location of this new complex strategy among other existing varieties of strategies.<\/p>\n

Conclusions<\/strong>. some new definitions of several types of strategies were given (\u00abstrategy\u00bb, \u00abenterprise development strategy\u00bb, \u00abcompetitive strategy\u00bb and \u00abcompetitive enterprise development strategy\u00bb). A new classification of strategies has also been developed (\u201cstrategy\u201d, \u201centerprise development strategy\u201d, \u201ccompetitive strategy\u201d and \u201ccompetitive enterprise development strategy\u201d. Also, a new classification of strategies has been developed.<\/p>\n

Keywords<\/strong>: strategy, enterprise development strategy, competitive strategy, competitive enterprise development strategy, classification of strategies.<\/p>\n

References:<\/strong><\/p>\n

    \n
  1. Dykan, V. L., Zubenko, V. O., Makovoz, O. V., Tokmakova, I. V. & Shramenko, V. (2013). Stratehichne upravlinnia. Kiev: Tsentr uchbovoi literatury [in Ukr.].<\/li>\n
  2. Myntsberh, (2002). SPb.: Pyter., 2002. [in Russ.].<\/li>\n
  3. T<\/em>rydtsat shest stratahem. Kytaiskye sekret<\/em>i<\/em> uspekha<\/em>. M.: Belye alvy. 192 s. [in Russ.].<\/li>\n
  4. Nickols, (2016). Strategy. Definitions & Meanings. Retrieved from: https:\/\/www.nickols.us\/strategy_definitions.pdf.<\/li>\n
  5. Nickols, (2016). Three Forms of Strategy: General, Corporate & Competitive. Retrieved from: http:\/\/www.nickols.us\/three_forms.pdf.<\/li>\n
  6. Ramon Casadesus-Masanell, Joan Enric Ricart (2009). From Strategy to Business Models and to Tactics. Harvard Business School Working Paper<\/em>. 10-036.<\/li>\n
  7. Ponomarenko, V. S., Pushkar, I., Trydid, O. M. (2002). Stratehichne upravlinnia rozvytkom pidpryiemstva<\/em>. Kharkiv: KhDEU [in Ukr.].<\/li>\n
  8. Drucker, F. & Maciariello, J. A. (2008). Management: tasks, responsibilities, practices. Revised edition. HarperCollins Publishers.<\/li>\n
  9. Fedulova, L. I., Sokyrnyk, I. V., Stadnyk, V. V., Yokhna, M. A., Novykova, O. S. & Riasnykh Ye. H. (2004). Menedzhment orhanizatsi. K. : Lybid [in Ukr.].<\/li>\n
  10. Ansoff, (1989). Stratehycheskoe upravlenye<\/em>. M.: Ekonomyka [in Russ.].<\/li>\n
  11. Daft, L. (2001). Menedzhment<\/em>. SPb: Pyter [in Russ.].<\/li>\n
  12. Kotler, (1999). Marketynh menedzhment<\/em>. SPb: Pyter Kom [in Russ.].<\/li>\n
  13. Armstronh, (2003). Kak stat eshche luchshym menedzherom<\/em>. Dnepropetrovsk: Balans-Klub [in Russ.].<\/li>\n
  14. Fatkhutdynov, A. (2000). Stratehycheskyi marketynh<\/em>. M.: ZAO \u00abByznes-shkola \u00abYntel-Syntez\u00bb\u00bb [in Russ.].<\/li>\n
  15. Ozhehov, S. Y. & Shvedova, Yu. (2003). Tolkov<\/em>y<\/em>i slovar russkoho yaz<\/em>y<\/em>ka: 80 000 slov y frazeolohycheskykh v<\/em>y<\/em>razhenyi<\/em>\/ Rossyiskaia akademyia nauk. Ynstytut russkoho yazyka ym. V.V.Vynohradova. 4-e yzd., dopolnennoe. M.: OOO \u00abYTY Tekhnolohyy\u00bb [in Russ.].<\/li>\n
  16. Doil, (2001). Marketynh, oryentyrovann<\/em>i<\/em>i na stoymost<\/em>. Spb: Pyter [in Russ.].<\/li>\n
  17. Omae, (2007). M<\/em>y<\/em>shlenye strateha: Yskusstvo byznesa po-yaponsky<\/em> \/ Kenychy Omae; Per. s anhl. M.: Alpyna Byznes Buks. [in Russ.].<\/li>\n
  18. Sarbah, A. & Otu-Nyarko, D. (2014). An Overview of the Design School of Strategic Management (Strategy Formulation as a Process of Conception). Open Journal of Business and Management,<\/em> 2, 231-249.<\/li>\n
  19. Ritson, (2011). Strategic Management. Bookboon 52 p.<\/li>\n
  20. Porter, Maikl (2001). Konkurentsyia : Per. s anhl.. M.: Yzdatelskyi dom \u00abVyliams\u00bb.<\/li>\n
  21. Richard, Betts. (2000). Is Strategy an Illusion? International Security. by the President and Fellows of Harvard College and the Massachusetts Institute of Technology, 25(2), 5\u201350.<\/li>\n
  22. Slovnyk Meriam-Vebster. Tertrieved from merriam-webster.com\/dictionary\/strategy.<\/li>\n
  23. Freedman Lawrence (2013). Strategy: A History. Oxford, UK and New York, NY: Oxford University Press.<\/li>\n
  24. Meiser, Jeffrey (2016-2017). Are Our Strategic Models Flawed? Ends + Ways + Means = (Bad) Strategy. The US Army War College Quarterly Parameters<\/em>, 46(4), 81-91.<\/li>\n
  25. Herasymchuk, H. (2000). Stratehichne upravlinnia pidpryiemstvom. Hrafichne modeliuvannia. K.: KNEU [in Ukr.].<\/li>\n
  26. Lamben,-Zh. (1996). Stratehycheskyi marketynh. Evropeiskaia perspektyva<\/em>. Per. s frantsuzskoho. SPb.: Nauka [in Russ.].<\/li>\n<\/ol>\n

    [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Received:<\/strong> 06 October 2019<\/p>\n

    \"poliukhovych.pdf\"<\/div>
    poliukhovych.pdf<\/div><\/div>
    <\/div>
    <\/div>
    Size: <\/span>0.50 Mb<\/span><\/div>
    Download Now!<\/a><\/span>605<\/span> Downloads<\/span><\/span><\/div><\/div>
    <\/div>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n\n\n\n\n
    \n

    How to quote this article?<\/p>\n<\/td>\n<\/tr>\n

    Poliukhovych, M. (2019). Competitive Enterprise Development Strategy as a Modern Effective Management Tool. Modern Economics<\/em>, 18(2019), 138-144. DOI: https:\/\/doi.org\/10.31521\/modecon.V18(2019)-21.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<< Back to contents<\/a>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n

    <\/div>\n

    <\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

    [vc_row][vc_column][vc_column_text] JEL Classification: L10; L11; M10; M11; M31. DOI: https:\/\/doi.org\/10.31521\/modecon.V18(2019)-21 [\/vc_column_text][vc_column_text] Poliukhovych\u00a0M., Ph.D. Student (Economics), Department of Management and Business, Simon Kuznets Kharkiv National University of Economics, Kharkiv, Ukraine ORCID ID: 0000-0002-1813-5371 e-mail: marinopol@gmail.com Competitive Enterprise Development Strategy as a Modern Effective Management Tool   Abstract. Introduction. The modern world requires all businesses to solve
    Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[124],"tags":[125],"_links":{"self":[{"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/posts\/12790"}],"collection":[{"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=12790"}],"version-history":[{"count":0,"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/posts\/12790\/revisions"}],"wp:attachment":[{"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=12790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/categories?post=12790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/modecon.mnau.edu.ua\/en\/wp-json\/wp\/v2\/tags?post=12790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}