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{"id":21425,"date":"2026-02-02T14:22:31","date_gmt":"2026-02-02T12:22:31","guid":{"rendered":"https:\/\/modecon.mnau.edu.ua\/?p=21425"},"modified":"2026-02-02T14:22:31","modified_gmt":"2026-02-02T12:22:31","slug":"networking-as-a-strategic-tool","status":"publish","type":"post","link":"https:\/\/modecon.mnau.edu.ua\/en\/networking-as-a-strategic-tool\/","title":{"rendered":"Shteimiller I. Networking as a Strategic Tool for Professional Growth"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]<\/p>\n\n\n\n
JEL Classification:<\/strong> J24; M12; D83.<\/span><\/i><\/td>\nDOI<\/b>: https:\/\/doi.org\/10.31521\/modecon.V54(2025)-32<\/a><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/vc_column_text][vc_column_text]Shteimiller Iryna, <\/b>PhD in Pedagogy, Associate Professor, Associate Professor of the Department of Economics and Management, V. N. Karazin Kharkiv National University, Kharkiv, Ukraine<\/span><\/p>\n

ORCID:<\/strong> 0009-0007-9488-8221<\/span><\/a>
\ne-mail: <\/strong>shteimiller@karazin.ua<\/span><\/a><\/p>\n

Networking as a Strategic Tool for Professional Growth<\/b><\/p>\n

Abstract. Introduction<\/i><\/b>. The article examines networking as a strategic tool for professional growth within the evolving modern labor market, which is driven by globalization, digitalization, and the growth of the knowledge economy. The study emphasizes that, in addition to formal qualifications and competencies, professional success increasingly depends on an individual\u2019s ability to establish, maintain, and effectively utilize professional networks. It pays special attention to the growing role of online networking and digital professional platforms, which expand opportunities for career development, access to information, and integration into professional communities. Additionally, the article highlights the importance of social capital, trust-based relationships, and ethical principles in building sustainable professional networks.<\/span><\/i><\/p>\n

Purpose<\/i><\/b>. The article aims to provide a theoretical justification and a thorough analysis of networking as a strategic instrument for professional growth in contemporary labor market conditions. Additionally, it seeks to identify the key functions, benefits, and practical implications of networking for career development.<\/span><\/i><\/p>\n

Results<\/i><\/b>. The study shows that networking is a factor that shapes professional growth. It contributes to the increased competitiveness, adaptability, and career resilience of specialists. Professional networks have been shown to facilitate access to the hidden labor market, enhance personal branding, support continuous professional learning, and promote awareness of current industry trends. The research confirms the significant impact of digital technologies and online platforms, such as LinkedIn, on expanding professional connections and career opportunities. However, the findings also suggest that networking is most effective when combining online and offline interactions, as this strengthens trust and fosters long-term professional relationships.<\/span><\/i><\/p>\n

Conclusions<\/i><\/b>. In conclusion, networking should be viewed as a long-term, purposeful career development strategy rather than a one-time activity. Strategic and ethical networking enhances professional mobility, supports career stability during uncertain times, and fosters favorable conditions for sustainable professional growth. Effective networking in the modern socio-economic environment is determined by the quality of professional relationships, mutual value creation, and trust.<\/span><\/i><\/p>\n

Keywords<\/b>: networking; professional growth; career development; social capital; digital platforms; personal branding; competitiveness.<\/span><\/i><\/p>\n

References<\/b>:<\/strong><\/p>\n

    \n
  1. Granovetter, M. S. (1973). The strength of weak ties. <\/span>American Journal of Sociology, <\/span><\/i>78(6), 1360-1380.<\/span><\/li>\n
  2. Burt, R. S. (2004). Structural holes and good ideas. <\/span>American Journal of Sociology, <\/span><\/i>110(2), 349-399.<\/span><\/li>\n
  3. Bourdieu, P. (1986). <\/span>The forms of capital<\/span><\/i>. In J. G. Richardson (Ed.), <\/span>Handbook of theory and research for the sociology of education<\/span><\/i> (pp. 241-258). Greenwood Press. <\/span>https:\/\/publish.illinois.edu\/crittheory\/files\/2023\/01\/Bourdieu-The-Forms-of-Capital.pdf<\/span>.<\/span><\/li>\n
  4. Lin, N. (2001). <\/span>Social capital: A theory of social structure and action<\/span><\/i>. Cambridge University Press.<\/span><\/li>\n
  5. Seibert, S. E., Kraimer, M. L., & Liden, R. C. (2001). A social capital theory of career success. <\/span>Academy of Management Journal, <\/span><\/i>44(2), 219-237.<\/span><\/li>\n
  6. Holovakha, Y. I., & Panina, N. V. (2006). <\/span>Sotsialnyi kapital: Teoretychni zasady ta praktychni vymiry<\/span><\/i>. Institute of Sociology of the National Academy of Sciences of Ukraine.<\/span><\/li>\n
  7. Kutsenko, O. D. (2012). Social networks as a resource of professional and social mobility. <\/span>Ukrainian Society<\/span><\/i>, 2, 52-64.<\/span><\/li>\n
  8. Stepanenko, V. P. (2010). Social capital and professional self-realization of personality. <\/span>Sociology: Theory, Methods, Marketing<\/span><\/i>, 4, 38-50.<\/span><\/li>\n
  9. Fisher, D., & Vilas, S. (2000). <\/span>Power networking: 59 secrets for personal & professional success<\/span><\/i> (2nd ed.). Bard Press.<\/span><\/li>\n
  10. Frishman, R., & Lublin, J. (2004). <\/span>Networking magic: Find the best \u2013 from doctors, lawyers, and accountants to homes, schools, and restaurants<\/span><\/i>. Adams Media.<\/span><\/li>\n
  11. Lipnack, J., & Stamps, J. (1994). <\/span>The age of the network: Organizing principles for the 21st century<\/span><\/i>. Wiley.<\/span><\/li>\n
  12. Networking. <\/span>Ukrainian Wikipedia<\/span><\/i>. (n.d.). URL: <\/span>https:\/\/uk.wikipedia.org\/wiki\/\u041d\u0435\u0442\u0432\u043e\u0440\u043a\u0456\u043d\u0433<\/span>.<\/span><\/li>\n
  13. de Janasz, S. C., & Forret, M. L. (2008). Learning the art of networking: A critical skill for enhancing social capital and career success. <\/span>Journal of Management Education, <\/span><\/i>32(5), 629-650.<\/span><\/li>\n
  14. Clary, E. (2019, November 14). How to reach candidates on the top social platforms. <\/span>Jobvite Blog<\/span><\/i>. <\/span>https:\/\/www.jobvite.com\/blog\/how-to-reach-candidates-on-the-top-social-platforms\/<\/span>.<\/span><\/li>\n
  15. LinkedIn (2020, August 6). <\/span>LinkedIn Workforce Report<\/span><\/i>. <\/span>https:\/\/economicgraph.linkedin.com\/resources\/linkedin-workforce-report-august-2020<\/span>.<\/span><\/li>\n
  16. Glassdoor. (n.d.). <\/span>Community<\/span><\/i>. https:\/\/www.glassdoor.com\/Community\/index.htm..<\/span><\/li>\n
  17. Forret, M. L., & Dougherty, T. W. (2001). Correlates of networking behavior for managerial and professional employees. <\/span>Group & Organization Management, <\/span><\/i>26(3), 283-311.<\/span><\/li>\n<\/ol>\n

    [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Received: <\/strong>22 December 2025<\/span><\/p>\n

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    Shteimiller I. (2025). Networking as a Strategic Tool for Professional Growth. Modern Economics, 54(2025), 251-256. DOI: https:\/\/doi.org\/10.31521\/modecon.V54(2025)-32.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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    [vc_row][vc_column][vc_column_text] JEL Classification: J24; M12; D83. DOI: https:\/\/doi.org\/10.31521\/modecon.V54(2025)-32 [\/vc_column_text][vc_column_text]Shteimiller Iryna, PhD in Pedagogy, Associate Professor, Associate Professor of the Department of Economics and Management, V. N. Karazin Kharkiv National University, Kharkiv, Ukraine ORCID: 0009-0007-9488-8221 e-mail: shteimiller@karazin.ua Networking as a Strategic Tool for Professional Growth Abstract. Introduction. The article examines networking as a strategic tool for
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