JEL Classification: M31; D12; L14. DOI: https://doi.org/10.31521/modecon.V50(2025)-17 Mushtai Valentyna, PhD (Economics), Associate Professor of the Marketing and logistics Department, Sumy National Agrarian University, Sumy, Ukraine ORCID ID: 0000-0001-9042-0241 e-mail: vamushtai@gmail.com Strategic directions of research into the behavior of industrial consumers as market infrastructure subjects Abstract. Introduction. Introduction. The article states that the success ofRead more