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JEL Classification: Q11; Q18 DOI: https://doi.org/10.31521/modecon.V38(2023)-27 Shevchenko Alіsa, Candіdate of Economіc Scіences, Assocіate Professor of the Department of Economіc Theory and Economіcs of Enterprіses, Odessa State Agrarіan Unіversіty, Odessa, Ukraіne ORCID ID: 0000-0002-3581-7884 e-mail: alіsochka1978@gmaіl.com Petrenko Olga, Candіdate of Economіc Scіences, Assocіate Professor of the Department of Economіc Theory and Economіcs of Enterprіses, Odessa StateRead more

JEL Classification: Q11; Q18 DOI: https://doi.org/10.31521/modecon.V38(2023)-27 Shebanina Olena, Doctor of Economics, Professor, Dean of the Faculty of Management, Mykolayiv National Agrarian University, Mykolayiv, Ukraine ORCID ID: 0000-0001-7663-5991 e-mail: shebanina@mnau.edu.ua Burkovska Anna, PhD (Economics), assistant of the department of management and marketing, Mykolayiv National Agrarian University, Mykolayiv, Ukraine ORCID ID: 0000-0003-0563-6967 e-mail: anna.burkovskaya12@gmail.com Lunkina Tetіana, DoctorRead more

JEL Classification: J54; L26 DOI: https://doi.org/10.31521/modecon.V38(2023)-25 Usykova Olena, Doctor of Economics, Docent, Director, Educational and Scientific Institute of Business, Innovative Development and International Affairs, Mykolaiv National Agrarian University ORCID ID: 0000-0001-6734-5757 e-mail: usykova@mnau.edu.ua   Models of Bankruptcy Risk Analysis    Abstract. Introduction. The article discloses the essence of models for analyzing the risk of bankruptcyRead more

JEL Classification: A13; А14; F294; М14; М31 DOI: https://doi.org/10.31521/modecon.V38(2023)-24 Topalova Svitlana, Candidate of Political Sciences, Associate Professor, Associate Professor of the Department of Management, Business and Professional Communications, ESI «Karazin Banking Institute», V.N. Karazin Kharkiv National University, Kharkiv, Ukraine ORCID ID: 0000-0002-0453-0418 e-mail: svitlana.topalova@karazin.ua   Corporate Culture, Customer Orientation, Innovation as a Function of ManagementRead more

JEL Classification: M30; M31; M39; L10; L86 DOI: https://doi.org/10.31521/modecon.V38(2023)-23 Stamat Viktoriia, PhD (Economics), Associate Professor, Department of Management and Marketing, Mykolayiv National Agrarian University, Mykolaiv, Ukraine ORCID ID: 0000-0001-5789-4023 e-mail: vmkolesnyk@ukr.net Nekhachyk Elizaveta, Bachelor Student of Management Faculty, Mykolayiv National Agrarian University, Mykolaiv, Ukraine e-mail: nehay4ikelisaveta@gmail.com   The Main Trends of Marketing Activity: the WorldRead more

JEL Classification: M11; M40; D83 DOI: https://doi.org/10.31521/modecon.V38(2023)-22 Sirenko Natalia, Doctor of Economics, Professor, The Head of the Department of Finance, Banking and Insurance, Mykolayiv National Agrarian University, Mykolayiv, Ukraine ORCID ID: 0000-0003-1660-1073 e-mail: sirenko@mnau.edu.ua Semeniuk Anastasiia, Applicant of Higher Education, Accounting and Finanсe Faculty, Mykolayiv National Agrarian University, Mykolayiv, Ukraine ORCID ID: 0009-0000-7373-0627 e-mail: a.semeniuk2002@gmail.comRead more

JEL Classification: D90; M21 DOI: https://doi.org/10.31521/modecon.V38(2023)-21 Riabchenko, I., Affiliated Honorary Research Fellow, Fil. Dr. Jan-U. Sandal Institute, Finstadjordet, Norway ORCID ID: 0000-0001-6181-0611 e-mail: provost@janusandal.no   Statistical Marketing Efficiency in a Complex of Behavioral Economics and Marketing    Abstract. Introduction. Behavioral economics is an essential tool for understanding and predicting the behavior of consumers and organizationsRead more

JEL Classification: M12; M54; D23; Z13 DOI: https://doi.org/10.31521/modecon.V38(2023)-20 Poltorak Anastasiia, Doctor of Sciences (Economics), Associate Professor, Head of the Department of Management and Marketing, Mykolayiv National Agrarian University, Mykolayiv, Ukraine ORCID ID: 0000-0002-9752-9431 e-mail: poltorak@mnau.edu.ua   Positive Psychology as a Tool for Staff Motivation    Abstract. Introduction. In the conditions of martial law in Ukraine, theRead more

JEL Classification: F29; L66 DOI: https://doi.org/10.31521/modecon.V38(2023)-19 Nataliia Parkhomenko, Doctor of Economics and Management, Associate Professor, Professor of the Department of International Economic Relations, Simon Kuznets Kharkiv National University of Economics, Kharkiv, Ukraine ORCID ID: 0000-0001-8776-6970 e-mail: parkhomenko.na28@gmail.com Olga Denysiuk, PhD (Economics), Associate Professor of the Department of Economics, Management and Territorial Management, Institute of InnovativeRead more

JEL Classification: L15; L83; L23 DOI: https://doi.org/10.31521/modecon.V38(2023)-18 Pavliuk Svitlana, PhD (Economics), Associate Professor, Deapartment of Hotel and Restaurant Business and Business Organization, Mykolayiv National Agrarian University, Mykolayiv, Ukraine ORCID ID: 0000-0001-9093-5237 e-mail: svetlanapavliyk@gmail.com   Business Processes Organization in the Hotel and Restaurant Business    Abstract. Introduction. In our days modern society is characterized by changes.Read more