JEL Classification: М11; М20 DOI: https://doi.org/10.31521/modecon.V36(2022)-06 Dovhan Yuriy, PhD (Economics), Associate Professor of the Department of Marketing and Advertising, Vinnytsia Institute of Trade and Economics of the State University of Trade and Economics, Vinnytsia, Ukraine ORCID ID: 0000-0002-0689-7758 e-mail: y.dovhan@vtei.edu.ua Theoretical Aspects of Managing Innovation and Investment Activities of Enterprises Abstract. Introduction. TheRead more