Nikulnikova Hanna, PhD (Economics), Associate Professor of the Department of Accounting, Taxation and Public Administration, Kryvyi Rih National University, Kryvyi Rih, Ukraine

ORCID: 0000-0002-0703-5041
e-mail: tomskogo18@gmail.com

Bondarchuk Olga, PhD (Ehgineering), Associate Professor of the Department of Enterprise Economics, Organization and Management, Kryvyi Rih National University, Kryvyi Rih, Ukraine

ORCID: 0000-0001-9366-2019
e-mail: bondarchuk@knu.edu.ua

Economic Planning Under Conditions of Interdependence Between Local and National Markets

Abstract. Introduction. Contemporary economic development is increasingly characterized by deepening interdependence between local, regional, and national markets, which significantly complicates the process of economic planning. Globalization, decentralization, structural transformations, and economic instability enhance the role of spatial factors and require a reconsideration of traditional planning approaches. In such conditions, isolated decision-making at either the macroeconomic or microeconomic level proves insufficient. Effective economic planning must be based on a systemic vision that integrates national strategic priorities, regional development objectives, and the adaptive behavior of market actors. Particular importance is attached to the use of marketing tools as a means of aligning planning decisions with real market conditions and ensuring feedback between different levels of the economic system.

Purpose. The purpose of the article is to substantiate theoretical and methodological approaches to economic planning under conditions of interdependence between local and national markets through a comprehensive analysis of macroeconomic, regional, and microeconomic interrelations and the integration of marketing instruments into the planning process.

Results. The study identifies key macroeconomic factors that shape the operating environment of local and regional markets and determines their differentiated impact depending on territorial and structural characteristics. The role of the regional level as a coordinating link between national economic policy and the microeconomic behavior of enterprises and households is substantiated. It is proven that regional mechanisms ensure the adaptation of macroeconomic goals to local market conditions and reduce spatial imbalances in development. The research demonstrates that enterprise-level planning within a multilevel market system acquires an adaptive character and requires systematic consideration of national economic trends and regional development priorities. The integration of marketing tools into economic planning at macro, regional, and local levels is justified as a mechanism for improving the validity of planning decisions and strengthening inter-level feedback. A multilevel structural and functional scheme of economic planning is proposed, reflecting the interaction of markets and coordination mechanisms under conditions of economic instability.

Conclusions. The results of the study confirm that effective economic planning in a multilevel market system is possible only through the integration of macroeconomic regulation, regional coordination, and microeconomic adaptation. The proposed approaches enhance the coherence of planning decisions, increase their flexibility, and contribute to balanced socio-economic development. The findings may be used in the development of national and regional development strategies, as well as in improving enterprise planning practices.

Keywords: economic planning, local markets, national markets, regional development, interlevel economic linkages, economic instability.

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