JEL Classification: М21, Е39, О30 DOI: https://doi.org/10.31521/modecon.V26(2021)-02 Bieliaieva Nataliia, PhD (in Economics), Associate Professor, Associate Professor of Department of Management, Kyiv National University of Trade and Economics, Kyiv, Ukraine ORCID ID: 0000-0001-8833-1493 e-mail: n.bieliaieva@knute.edu.ua Khmurova Viktoriia, PhD (in Economics), Associate Professor, Associate Professor of Department of Management, Kyiv National University of Trade and Economics, Kyiv,Read more