JEL Classification: L86; M14, M15, F23. DOI: https://doi.org/10.31521/modecon.V47(2024)-08 Kraievska Alla, Candidate of Economic Science, Associate Professor, Associate Professor of the Department of Entrepreneurship, Logistics and Management, Vinnytsia National Technical University, Vinnytsia, Ukraine ORCID ID: 0000-0003-2812-6986 e-mail: kraevska@vntu.edu.ua Kyssa Oleksandr, Postgraduate student, Vinnytsia National Technical University, Vinnytsia, Ukraine ORCID ID: 0009-0003-8859-5829 e-mail: ol.kyssa@gmail.com Conceptual Framework forRead more