Popova I., PhD, senior researcher, Associate Professor of Organization and Economics of Pharmacy Department, National University of Pharmacy, Kharkiv, Ukraine

ORCID ID: 0000-0003-2962-9040
e-mail: ira_popova_dik@ukr.net

Demchenko N., PhD, Associate Professor of Organization and Economics of Pharmacy Department, National University of Pharmacy, Kharkiv, Ukraine

ORCID ID: 0000-0001-5915-0087
e-mail: demchenata@ukr.net

Lebedin A., PhD, Candidate of Pharmaceutical Sciences, Professor of Organization and Economics of Pharmacy Department, National University of Pharmacy, Kharkiv, Ukraine

ORCID ID: 0000-0002-8101-1056
e-mail: alla_leb7@ukr.net

Monitoring the Development Strategies of the United Territorial Communities of the Kharkiv Region in the Context of the Use of Identification Tools

Annotation. Introduction. Decentralization of power requires the creation of united territorial communities, which should develop strategies for their own development, with the main directions of society development, tasks, prospects for improving the quality of life of the residents of community. In conditions of fierce competition for investment resources, territorial communities, are united, while developing strategies, they must show the peculiarity of their community – local identity, which is the basis for positioning each community.

Purpose. The purpose of the article is, monitoring strategies for the development of united territorial communities in the context of the use of identification tools on the example of Kharkiv region.

Results. To assess the impact of strategy results on life communities should constantly monitor the effectiveness of implemented programs and projects. The article monitors the development strategy of the united territorial communities of Kharkiv region and identifies the features of each community that must be taken into account in conditions of fierce competition for investment resources, as well as identifies tools to form a positive image of united territorial communities

Conclusions. The region has a fairly good education rating of the united territorial communities, which was influenced by the high rates of their population. All the communities of the Kharkiv region, which have been functioning for more than one year, have a stable growth of the resource base, and the vast majority of them do not receive subsidies, on the contrary, they pay a significant reverse subsidy.

At the same time, they are also characterized by an increase in the share of expenditures for the maintenance of the management staff in financial resources and a sharp dynamics of capital expenditures, which does not correlate with the growth of budget revenues.

At the same time, they are also characterized by an increase in the share of expenditures on the maintenance of the management staff in financial resources and abrupt dynamics of capital expenditures, which does not correlate with the growth of budget revenues.

Based on the results, the main identification tools are identified, namely area, population (including demographic structure), income and expenditure level, financing structure, structure of business entities by type of activity and income level, number of social infrastructure facilities, the level of employment and unemployment in the community, the share of agricultural land in the region; the number of enterprises in the region by type of activity; unique name; minerals; the share of certain industries in the region; favorable conditions for tourism development (green, medical, hunting, etc.). The definition of these instruments is the basis for assessing the socio-economic development of society, investment attractiveness.

Keywords: united territorial community; strategy, monitoring; tools; identification.

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