Shebanina Olena, Doctor of Economics, Professor, Dean of the Faculty of Management, Mykolayiv National Agrarian University, Mykolayiv, Ukraine

ORCID ID: 0000-0001-7663-5991
e-mail: shebanina@mnau.edu.ua

Burkovska Anna, PhD (Economics), senior lecturer of the Department of Management and Marketing, Mykolayiv National Agrarian University, Mykolayiv, Ukraine

ORCID ID: 0000-0003-0563-6967
e-mail: anna.burkovskaya12@gmail.com

Poltorak Anastasia, Doctor of Economics, Professor, Head of the Department of Management and Marketing, Mykolayiv National Agrarian University, Mykolayiv, Ukraine

ORCID ID: 0000-0002-9752-9431
e-mail: poltorak@mnau.edu.ua

Burkovska Alla, PhD (Economics), Associate Professor of the Department of Finance, Banking and Insurance, Mykolayiv National Agrarian University, Mykolayiv, Ukraine

ORCID ID: 0000-0003-4158-1721
e-mail: allaburkovska2010@gmail.com

Sukhorukova Anna, PhD (Public Administration), Associate Professor of the Department of Management and Marketing, Mykolayiv National Agrarian University, Mykolayiv, Ukraine

ORCID ID: 0000-0002-6170-4955
e-mail: a.l.sukhorukova83@gmail.com

Hospitality management through the development of tourism infrastructure in the world: trends and perspectives in terms of sustainable development

Abstract. Introduction. Modern globalization and the growing mobility of people make tourism one of the most dynamically growing branches of the economy. In this regard, the development of tourist infrastructure becomes a key factor for the successful management of the hospitality industry. Growing attention to sustainable development requires new approaches from the tourism and hospitality industry. The main trends include the development of environmentally friendly tourist facilities, the introduction of energy-efficient technologies and the reduction of the negative impact of tourism on the natural environment and cultural heritage. The growing competition in the field of tourism presents managers with the task of finding new innovative solutions. This may include the development of digital technologies to improve tourist services, the creation of unique tourist routes and programs, as well as the implementation of loyalty programs to attract and retain customers. Prospects for the development of the hospitality sector in terms of sustainable development include improving management practices taking into account the principles of sustainable development, promoting the development of local communities through tourism and ensuring the balanced development of tourist facilities taking into account the needs of society and the preservation of the environment.

The article examines the current aspects of the management of the hospitality sector through the improvement of the tourist infrastructure in the context of modern trends and requirements of sustainable development. The analysis of the impact of tourism development on the economy and socio-cultural landscape was carried out, the key areas of management strategies aimed at ensuring the effective use of resources, the preservation of natural and cultural values, and the support of local communities were highlighted. Further strengthening of the role of sustainable development in the management of the tourism industry is predicted, which will require innovative approaches and cooperation of all stakeholders.

Purpose. The purpose of the study is to study modern trends in hospitality management through the growth of tourism infrastructure and determine their impact on the global tourism industry. Special attention is paid to the analysis of sustainable development prospects in the context of resource use, preservation of the natural environment, support of local communities and ensuring the quality of tourist services.

Results. The results of the study indicate a significant potential for the development of the hospitality sector due to the strengthening of the tourist infrastructure. It was revealed that in the modern world there is an increase in the demand for tourist services and an increase in the volume of tourist traffic, which creates new opportunities for the development of the industry. However, along with the growth of tourism, there are challenges related to the preservation of the natural environment, ensuring the sustainable use of resources and the balanced development of local communities.

Conclusions. Hospitality management due to the development of tourism infrastructure in the world is becoming an increasingly important and difficult task. Modern trends in the field of tourism require not only an increase in the number and quality of tourist facilities, but also the ability for sustainable development. Support of ecologically clean initiatives, development of local farms and provision of socio-cultural interaction are key aspects of successful hospitality management. The growing focus on sustainability not only contributes to the preservation of natural and cultural resources, but also creates new opportunities for innovation and increased competitiveness in the international tourism market. Thus, ensuring the sustainable development of the tourist infrastructure becomes not only a moral and social, but also an economically expedient strategic decision for the modern hospitality business.

Keywords: hospitality, management, tourism, infrastructure, trends, environment, sustainable development.

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