Mirzoieva Tetiana, Doctor of Economic Sciences, Professor, Professor at the Department of Economics, National University of Life and Environmental Sciences of Ukraine, Kyiv, Ukraine

ORCID ID: 0000-0002-0034-6138
e-mail: mirzoeva_tetiana@nubip.edu.ua

Nahornyi Vitalii, Candidate of Economic Sciences, Associate Professor at the Department of Economics, National University of Life and Environmental Sciences of Ukraine, Kyiv, Ukraine

ORCID ID: 0000-0001-5551-4779
e-mail: nagornyvitaliy@nubip.edu.ua

Nepochatenko Oleksandr, PhD (Economics), Associate professor at the Department of Entrepreneurship and Business Technology, Uman National University, Uman, Ukraine

ORCID ID: 0000-0001-5049-983X
e-mail: nepochatenko2@gmail.com

The Plant Protection Market in Ukraine: Risks and Prospects

Abstract. Introduction. In the context of global food security threats, plant protection products are an essential tool for increasing crop yields and protecting them from pests, diseases, and weeds. Therefore, developing agriculture today without plant protection products is impossible.

Purpose. This study outlines the prospects for developing the Ukrainian plant protection products market based on an analysis of its current state and the risks it faces in today’s changing conditions.

Results. The main factors influencing the development of the plant protection products market in Ukraine, as well as the factors determining the need for pesticides among agricultural producers, are identified. The growing world population and the increasing need for food are emphasized as the main drivers of the increased demand for pesticides. The current state of the plant protection products market in Ukraine and its regional characteristics are revealed. It was found that international companies mainly offer Ukrainian farmers innovative, high-efficiency products, while Ukrainian companies offer similar products at a more affordable price. The war was found to have reduced the import of pesticides to Ukraine, opening up new opportunities for Ukrainian producers of plant protection products. The main risks to the Ukrainian plant protection products market caused by military action were identified, including decreased sales, logistics chain disruption, price increases, counterfeit products, unstable grain prices, and inconsistent agricultural producer profits. It is emphasized that using counterfeit plant protection products can have negative consequences for the environment and human health in the short term and continue to cause harm in the long term.

Conclusions. Based on the analysis of the current state of the specified market and the risks affecting it, the following prospects for the future are outlined: increased use of biological plant protection and integrated protection systems, development and implementation of safer plant protection products, improved regulation and control over their circulation, and further development of partnerships between pesticide manufacturers and farmers.

Keywords: plant protection products, market, price situation, market operators, agricultural producers, crop cultivation, risks, development prospects.

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