JEL Classification: М13, О10, О29, O31. DOI: https://doi.org/10.31521/modecon.V55(2026)-43 Yashchuk Tetiana, PhD (Economics), Associate Professor, Associate Professor of the Department of Marketing, Management and Business Administration, Pavlo Tychyna Uman State Pedagogical University, Uman, Ukraine ORCID: 0000-0001-7359-5867 e-mail: tetyanayashchuk@ukr.net Innovative development of an enterprise as an object of strategic management in a transitional economy Abstract. Introduction.Read more







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